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ShowcaseCreate a showcase

Create a showcase

To create a showcase, pick a type (webpage or widget) and a layout. You can change everything later, including the layout.

Before you start

  • You need approved or imported proof in your Library for the showcase to have something to show. If the Library is empty, import reviews or run a campaign first.
  • A webpage is a standalone page with its own link. A widget goes inside a page you already have, such as your pricing page.

Create a showcase

  1. In the sidebar, under SHARE, click Showcase.
  2. Click New showcase. The Create webpage page opens.
  3. Use the Webpage | Widget toggle to pick the type. Webpage is selected by default.
  4. Browse the templates and click the one you want.

Clicking a template creates the showcase straight away and opens the builder, so look through the options before you click. Opening the page and switching between Webpage and Widget doesn’t create anything.

The Create webpage page with the Webpage and Widget toggle highlighted above the webpage templates

Webpage layouts

Ten layouts for a standalone page with its own link.

LayoutWhat it doesGood for
Masonry wallProof cards in neat, even columns.A general wall of love
Bento wallProof cards in mixed sizes, with large photos and videos.Lots of video and photo proof
Editorial wallLarge quotes that put customer stories first.Longer, story-style testimonials
Minimal wallSimple proof with text only.Understated brands
Split hero wallYour message on one side, one top story on the other.A landing page with one standout quote
Magazine wallOne large story at the top, with more proof below.Leading with a flagship customer
Carousel wallProof cards in a row that scrolls sideways.A compact page
SpotlightA large banner that rotates your best customer stories.Named customer stories
Proof metricsStarts with your average rating, review count and sources.Showing review volume and ratings
Conversion splitYour headline and button stay in place while proof scrolls.Sales pages and deal rooms

Widget layouts

Twelve layouts for embedding in a page you already have.

LayoutWhat it doesGood for
MasonryProof cards in columns of different heights.Mid-page proof sections
CarouselProof cards that slide one after another.Hero sections
Single QuoteOne strong customer quote in a simple card.Next to a sign-up form
Rating BadgeYour average rating with small customer photos.Pricing pages, navbars
Proof ListA short list of proof for sidebars and page bottoms.Sidebars, feature pages
Avatar GroupA row of customer photos.A small trust cue
Avatar SliderProof with the customer’s photo, one at a time.Face-led proof
Vertical ScrollProof cards that move slowly up and down.Sidebars
Horizontal ScrollProof cards that move slowly from side to side.Full-width proof strips
Floating CardsProof cards that stay at the bottom of your site.Checkout and sign-up flows
Company Logo SliderShow company logos in a scrolling strip.B2B logo proof
Avatar BlocksProof cards with a large customer photo.People-led proof

The Create widget page with the Widget toggle selected and the widget templates

What the builder fills in for you

The builder fills in a new showcase for you:

  • Your best proof. HighAdvocacy adds your highest-rated proof and confirms it with a message such as “We added your 6 best proofs (4★ and up)”. If there isn’t enough 4-star proof, the Proof tab says “We added some 3-star reviews. Replace them when you have more proof.” If most of your proof has low ratings, it says “Your proof has low ratings. Collect more before you publish.”
  • Your brand. Your workspace brand colour and logo are applied. If the workspace has no brand set yet, the builder opens on the Brand tab so you can set colors first.
  • A name. The showcase is named after its layout, such as “Masonry wall”. If that name is taken, a number is added, such as “Masonry wall 2”.

You can remove, reorder, add, and restyle any of it.

Rename a showcase

Click the name at the top of the builder (or the pencil, Edit name), type a new name, and press Enter. The square next to the name opens Choose showcase icon and color, which sets the icon used on the Showcase page and in your sidebar favourites.

Change the layout later

  1. In the builder, click Layout: in the preview toolbar.
  2. Pick another layout. The picker says “Change the layout. Your proof and colors stay the same.”

You can switch only within the same type: a webpage switches between webpage layouts, and a widget between widget layouts. To use the same proof in the other type, create a new showcase.

If the showcase is live, HighAdvocacy asks Change your published layout? first, because visitors see the change right away. Click Change to {layout} to switch, or Keep current layout.

The layout picker open in the builder with the webpage layouts and the current layout highlighted

Saving and going live

There is no save button. The builder saves as you go and the top bar shows Autosaved. A new showcase is Not live. Nothing is public until you turn on the Live switch and confirm Publish. You can leave a half-finished showcase as long as you like.

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