Leo F.
Hiring two account executives in Berlin. If you know someone great, my DMs are open.
31
Social Buzz
Get customers to post about you on social.
Reach your customers' networks on LinkedIn and X, and grow demand from their peers.
Lena M.
Switching our onboarding over to Verado cut the back-and-forth with new customers in half, and our CS team finally has time to help people again.
58
Ana P.
Three things I learned running our first customer advisory board. A thread.
112
Daniel R.
Quarter closed. Proud of this team, every one of them.
74
Maya K.
Anyone have a renewal review template they like? Asking for a friend (me).
19
Proof LibrarySocial Post
Lena M.
“Cut the back-and-forth with new customers in half.”
Priya N.
“Support actually answers the same day.”
Tom W.
“Our launch reshare went further than any ad.”
A customer's post reaches people your ads don't.
Awareness from voices people trust.
Buyers trust what someone they know says far more than your ads. Every customer post puts you in front of their network, and every reshare carries your launch past the people who already follow you.
Demand from their peers.
When a customer writes about solving a problem in their industry, peers with the same problem see it, including people using a competitor today.
More for AI answers to cite.
When buyers ask AI tools for options, the answers draw on public conversations on Reddit, LinkedIn and X. Every real customer post is one more mention of you for them to find.
Customers would post if you asked.
Slack#launch-squadHey, can you ask a couple of customers to share the launch post? Just DM them directly.
Sticky noteTo do
Find out who actually reshared the announcement
GmailFrom: SalesDo we still have that customer's LinkedIn post from Q2? Need it for a deck.
It happens in DMs.
Before a launch, someone messages a few friendly customers and hopes they'll share. The same handful get asked every time, and everyone else is never invited.
Nobody knows who helped.
Posts go out, but there's no record of who posted, who reshared or what they said. So nobody says thank you, and nobody knows who to ask next time.
The post is gone by next week.
A great customer post scrolls out of the feed and nobody saves it. A month later sales needs it and can't find it.
Three kinds of asks.
Write a post.
Customers write their own post on LinkedIn, X or Reddit about a topic you set, with your mention and hashtags ready to copy. Use it for customer stories and launch reactions. Our LinkedIn testimonials guide covers what works there.
One quick action.
A like, a reshare, a comment or a follow on a post or page you choose. It takes the customer a few seconds, so more of them say yes.
A bundle.
Two to four actions on the same post for one bigger thank-you. Use it when a launch post needs more reach.
Inside HighAdvocacy
How a campaign runs.
Once a campaign is live, nobody has to chase it. The invite sits where customers already are, and every submission is checked and thanked.
- Step 1
Invite them where they are.
Put the invite inside your product, or share a hosted link in a newsletter, your customer community or a CSM's email.
ha.co/r/veradoThanks for using Verado.1Pick where to post2In your own words3Reward on approvalRecord a video
Max three minutes, from your phone.
Write a testimonial
A quote we can use on the site.
Post on LinkedIn
Share it with your own network.
Post on X
A short thread or a single post.
Share your story
A longer write-up, built with you.
Review on G2
A few sentences on what changed.
Review on Capterra
Rate the parts that mattered.
Review on Product Hunt
Back it on your maker profile.
Review on Trustpilot
Trustpilot doesn't allow rewards.
Review on Google
Google doesn't allow rewards.
- Step 2
Check each post.
Customers send the post link and a screenshot. Each one is checked for the author, the date and a mention of your product, and anything unclear is flagged with a reason. See AI verification.
Submissions · SocialExamplePriya N.
Write a Post“Our onboarding went from weeks to days after we switched to Verado.”
Checks - Step 3
Thank them.
Set a reward for each ask: product credits, a discount, a gift card or something of your own. A quick like can earn a small thank-you and an original post a bigger one.
Rewards · ActivityExampleTom W.
Like20 creditsQueuedArjun S.
Comment40 creditsQueuedLena M.
Write a Post100 creditsQueued
- Day beforeBundle set up: like, reshare and comment
- Launch dayInvite sent to your customers
- Within the hourReshares and comments start arriving
On launch day.
Set up a bundle on your launch post the day before. When the post goes live, send the invite to your customers, and the reshares and comments start arriving while the post is new.
Tom W.100 credits
Lena M.100 credits
Everyone gets the same offer.
Every eligible customer gets the same reward for the same ask. The reward pays for their time, and what they write is theirs.
After the post goes up.
In their network.
It reaches the people who follow your customer, from someone they already trust.
In a rep's follow-up.
Every approved post lands in your Proof Library with its original link, ready for a rep to send to a prospect. Posts customers wrote without an ask can be added with Import Social Posts.
On your Wall of Love.
Show customer posts on your Wall of Love or in a widget, where buyers can see real people talking about you.